# NextTown > AI-powered destination marketing intelligence. NextTown measures each major AI answer engine daily from real responses so destination marketing organizations can track visibility, sentiment, and competitive position in real time. NextTown helps tourism boards, destination marketing organizations, and convention and visitors bureaus understand and grow how their cities appear in answers from ChatGPT, Perplexity, Gemini, and Google AI Overviews. ## Pages - [Home](/): Overview of NextTown's AI search visibility platform for destinations. - [Product](/product): Real-time AI visibility, sentiment, sources, competitors, and attractions tracking. - [Use Cases](/use-cases): How destinations use NextTown to outrank competitors and grow tourist spend. - [About](/about): Why AI search changes destination marketing and how NextTown approaches it. - [Pricing](/pricing): Custom annual partnerships for destination marketing organizations. - [Contact](/contact): Schedule a demo or talk with the NextTown team. ## Case Studies - [Destination Ann Arbor](/case-studies/destination-ann-arbor): Grew AI visibility from 39% to 51% in four months with NextTown. ## Blog - [How AI Search Works](/blog/how-ai-search-works): How LLM-based search engines understand and synthesize answers. - [What Good Generative Engine Optimization Looks Like](/blog/generative-engine-optimization): A practical guide to GEO for destinations. - [Why Appearing in AI Search Matters](/blog/why-ai-search-matters): The business case for AI visibility. - [Zartico vs. Arrivalist](/blog/zartico-vs-arrivalist): Side-by-side comparison of two destination analytics tools. - [Placer.ai vs. Arrivalist](/blog/placer-ai-vs-arrivalist): Comparison for tourism boards. - [Placer.ai vs. Zartico](/blog/placer-ai-vs-zartico): Comparison for tourism boards.